Joeke Verhoeven in Middelburg, the Netherlands

Flowers are the language of love

Joeke Verhoeven is a self-employed floral designer for about 4 years now.
Before that, she has worked as a floral designer at a flower shop in Middelburg and at the prestigeous Floral Boutique in hotel “The Grand” in Amsterdam.
But what really made her develop her skills was the period in her life when she worked for the famous Belgian flower artist Daniel Ost.
After having done many great decorations with Daniel Ost, Joeke decided to open her own flower atelier ‘Joeke Verhoeven Floral Design‘ in Middelburg.

Joeke Verhoeven Floral Design is focused mainly on wedding and funeral decorations.

Joeke is specialized in providing tailor made flower decorations; personal attention, personal wishes, service, quality and involvement are very important for her.
Joeke’s style can be described as natural, as if it is hand-picked, a bit classic, loosely and cheerful.
Each flower arrangement or wedding bouquet has its own story. Flowers are the language of love. That’s one of the the reasons that Joeke loves to work with scented garden roses from The Parfum Flower Company. They add with their beauty and scent an extra dimension to the experience of flowers.

Pictures by : Studio Bolletje Photography