Pumpkins and Garden Roses for a Little Halloween Floral Magic
Who says pumpkins are only made for carving? Halloween floristry does not have to mean bright orange flowers, plastic spiders and cobwebs everywhere. Although, of course, there is always room for a little drama! Pumpkins make fabulous seasonal containers for garden roses, giving florists and floral designers a fun way…
The Old-World Beauty of Romantic Antike and Caramel Antike
Full, romantic and a little nostalgic, Romantic Antike and Caramel Antike look as though they have stepped straight out of a Dutch Masters painting. Their rounded, densely petalled heads echo the cabbage roses captured in historic Dutch still-life paintings. Rich with colour, texture and tiny details, they have that same…
From Colombia to Ecuador: A Week of Roses, Farms and Expo Flor 2026
Two countries, three farm visits and one unforgettable week filled with roses. Last week, members…
From Apricot to Gold – Five Garden Roses for Autumn Floral Designs
As the leaves begin to turn from green to gold, autumn brings us some of…
Meet the Julietta Spray Rose Collection
Some roses quietly find their way into florists’ hearts, but the Julietta spray rose collection…
Garden Roses for Everyday Floristry
Traditionally, florists have used garden roses for weddings, large installations and luxury events. But…
Our Top Five Roses for September Floral Designs
September sits beautifully between two seasons. The warmth of summer still lingers, but softer light,…
An exciting new chapter for Parfum Flower Company
The rumours are true! This week, we filled our office with thousands of beautiful roses,…
