5 Heavenly Lavender Roses that You Will Love

5 Heavenly Lavender Roses that You Will Love

Lavender roses are one of the most visually appealing roses in one of the rarest colors. Their eye-catching shades make them highly popular for many occasions. It’s one of those colors that you just enjoy any day of the week. Lavender roses have a long, captivating, and alluring history. Currently, there are multiple varieties in […]

New Video: From Bud to Open Bloom

Video from Bud to Open Bloom David Austin Wedding Roses

We are pleased to premiere a new information video รขโ‚ฌหœFrom Bud to Open Bloomรขโ‚ฌโ„ข byร‚ย David Austin Wedding Roses. Whether you are an experienced-hand, or are new to these glorious roses, the short video provides helpful รขโ‚ฌหœtop tipsรขโ‚ฌโ„ข and valuable information to benefit us all. A great start for the New Year.     Take a […]

Spotlight on: David Austin Leonora Rose

David Austin Leonora rose

Leonora (Auswagsy), a name meaning รขโ‚ฌหœlightรขโ‚ฌโ„ข and รขโ‚ฌหœcompassionรขโ‚ฌโ„ข. David Austin Leonora, previously known as รขโ‚ฌหœEllaรขโ‚ฌโ„ข is one of our newest David Austin varieties and is already a wedding favorite for brides. She is the epitome of classic elegance and understated style, befitting of a small intimate occasion or to elevate a regal celebration. Her formation […]

Let’s make the world a better place – Zero Waste dried garden roses

Let’s make the world a better place! Parfum Flowerร‚ย Company now offers dried garden roses.ร‚ย In the context of creating as little waste as possible, we have been testing dried garden roses. This way we don’t have to dispose of any roses at the end of the week and you’ll get to enjoy our beautiful roses for […]

Alina Perfumella from the Meilland collection

Alina Perfumella, a beautiful, smaller-scale garden rose from the Meilland collection (scented roses from French origin). A delicate name for a variety with a delicate look and fragrance. Roses do not name themselves and – as many professionals in the floral industry know – coming up with a new name is not as easy as […]

Atsushi Taniguchi – MASTERCLASS -Tuesday November 5th – Fragrant Garden Aalsmeer

High-end masterclass during Trade Fair week We are happy to announce that we will be hosting a unique masterclass by Japanese Master Florist Atsushi Taniguchi, owner of ‘Jardin du i’llony’, a chain of famous floral boutiques in Japan and Paris.ร‚ย The masterclass, Parisian Bouquets, will take place on the 5th of November in the Fragrant Garden […]

Three new David Austin Wedding Roses for 2019

david-austin-wedding-rose-effie-alexandra-farms

Already introduced at the exhibition at this yearรขโ‚ฌโ„ขs IPM Essen trade fair, Germany, David Austin’s new varieties Effie, Ella and Eugenie are now in production at Alexandra Farms to use in bridal and other luxury flower arrangements. Available since spring 2019 many florists are very excited about the new roses. Effie is a beautiful buttery […]

Max Hurtaud giving workshop to Florismart Florists at the Fragrant Garden

Florismart Florists at Parfum Flower Company Max Hurtaud Workshop

Last week the lovely Max Hurtaud from Belgium visited the Fragrant Garden in Aalsmeer to give a workshop to a group of British Florismart florists. It was a great day. After an introduction about the beauty of the scented garden roses from Tambuzi by Arnold from Parfum Flower Company, the group of florists went ahead […]

Flower Designer Alina Neacsa

Alina Neacsa is a Flower Designer for Premium Events, a Floral Design Trainer, a writer for the My Dream Garden magazine (monthly edited in +15,000 copies) and constant subject for articles in national and international media. We believe Alina Neacsa is a top floral designer in Romania, and her students benefit tremendously from her experience. […]

The most important trade shows around the world for florists

Trade shows…there are so many! And they are literally all around the globe. Tomorrow is the start of a new edition of the Philadelphia flower show in the United States, but there are many more trade shows – from Ecuador to Germany – that are worth your time. But which are the ones should you […]

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