ROOTED IN PASSION: A VISIT TO ALEXANDRA FARMS
At Parfum Flower Company, we cherish the artistry and dedication behind every exquisite bloom. Few places embody this passion quite like Alexandra Farms, a boutique grower specializing in nostalgic, romantic, fresh-cut garden roses. Nestled in the fertile savanna of Bogotá, high in the Andes Mountains of Colombia, Alexandra Farms is renowned for its meticulously cultivated […]
A JOURNEY TO THE HEART OF TAMBUZI GARDEN ROSES
Every year, a member of our team embarks on a journey to visit the farms we work with, strengthening our relationships and deepening our understanding of the exquisite flowers we bring to our customers. This year, the honour fell to Brent Kandoorp, who set off to the breath-taking Tambuzi Garden Roses in Kenya. What made […]
A FLORIST’S GUIDE TO DAVID AUSTIN WEDDING ROSES With Parfum Flower Company!
At Parfum Flower Company, we’ve been on an incredible journey with David Austin Wedding Roses since we started in 2011. We’re not just suppliers of these stunning blooms—we’ve been right there in the action, helping to trial new varieties, assisting with logistics, and even hosting some fantastic events along the way. It’s been an adventure, […]
OUR CHOICE OF THE MOST ROMANTIC ROSES FOR VALENTINE’S DAY
Valentine’s Day is the ultimate celebration of love, and what better way to express your feelings than with the perfect rose? And today we’ve chosen our favourites which are just perfect for your gift bouquets! At Parfum Flower Company, we are passionate about exquisite, fragrant roses that truly capture the essence of romance. Our team […]
WONDERFUL WEDDING ARCHES
We’re having a blast working on different aspects of weddings lately, and over the past few weeks, we’ve been focusing on arches and backdrops. Let me tell you, we’ve come across some incredibly beautiful work! Being surrounded by such beauty is part of the job, but sometimes it’s nice to take a step back and […]
INSPIRING BRIDAL BOUQUETS
When it comes to creating bridal bouquets that are as dreamy as they are beautiful, garden roses from our Parfum Flower Company collection are a florist’s best friend. With their lush, fragrant blooms and a palette of rich, romantic colours, our roses have the power to turn any bouquet into a showstopper. For floral designers […]
SEASONAL GROWERS FOR 2024
Welcome to our captivating journey into the vibrant world of our Dutch and German seasonal rose growers 2024! In this insight, we invite you to explore the timeless artistry and rich horticultural heritage that thrives within the blooming landscapes of these two remarkable nations. We are very lucky to have developed strong relationships with a […]
Pantone’s 2024 Colour of the Year – Peach Fuzz
We’re sure by now you’ve all heard about the new 2024 Pantone colour of the year. It’s none other than the stunning Peach Fuzz! And let me tell you, it’s a total game changer. Last year we were delighted with Viva Magenta but this year, we’re ecstatic – such a fabulous colour. First off, […]
Top Three Red Roses for Christmas
In a recent conversation with our Sales Manager, Pieter, we uncovered his top three picks for Christmas roses in 2023. Although the list was shorter than expected, each selection boasts a deep, warm, luxurious, and rich red, perfect for the holiday season. If these choices don’t quite match your preferences, please explore our full collection […]
Uncovering Floral Beauty at Parfum Flower Company
My recent journey to Parfum Flower Company in Aalsmeer, Netherlands, was a feast for the senses and a deep dive into the floral realm. Amidst fragrant roses and fields bursting with colours, I not only discovered the beauty of flowers but also immersed myself in the warm welcome of their team. During my stay, I […]
