25 classy ideas for a white/grey wedding theme

The perfect neutral color to accent any palette, grey is as versatile as they come. From soft dove grey to urban putty grey you can’t go wrong with the inclusion of grey into your day. What’s great about the shade of grey is that it’s a neutral, so we’ll show you how other colors pop with […]

And the winner is…

Congratulations Markus! This year we held a big giveaway for florists with the ultimate price being a two-night visit to Kenya worth €5,000. It includes a stay at the Mount Kenya Safari Hotel in Nanyuki, a visit to the Tambuzi farm to see where David Austin cut roses are grown and a safari to meet the […]

The 6 most popular types of wedding bouquets

As a florist you must have experienced this before. Someone calls you or comes into your flower shop for a wedding bouquet. They know exactly which products they like and what colors they want their wedding bouquet to be, but when you ask them which shape they like…”ehm…like a bouquet?” Round bouquets are definitely the […]

15 animals that stopped to smell the flowers…literally

It’s October 4, so happy World Animal Day! To celebrate this important international day of raising awareness for animal welfare and pamper the animals that already have a loving home and a healthy life we created a little post in a way we know best…through flowers! So step away from your busy day for just a […]

Wouter’s top 3 scented roses

Here at Parfum Flower Company in Aalsmeer, the heart of the worldwide floral industry, we see thousands and thousands of roses passing by everyday (We know, we have the best jobs in the world ? ). We can’t help but have our favorite scented roses. Of course, it’s hard to pick one or two, so […]

15 gorgeous bouquets with pink roses

Conveying thoughtfulness, passion, sentiment, and packing contemporary color punch, pink roses are the perfect type of rose for multipurpose occasions. Whether you’re sending thanks, cheering up a friend, celebrating your wedding day, or showing a symbol of affection or admiration, a bouquet of pink roses can express just the right emotion, without saying a word. No wonder […]

Lara’s two favorite scented roses – would you have guessed these?

Here at Parfum Flower Company in Aalsmeer, the heart of the worldwide floral industry, we see thousands and thousands of roses passing by everyday (We know, we have the best jobs in the world ? ). We can’t help but have our favorite scented roses. Of course, it’s hard to pick one or two, so […]

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