Atsushi Taniguchi – MASTERCLASS -Tuesday November 5th – Fragrant Garden Aalsmeer

High-end masterclass during Trade Fair week We are happy to announce that we will be hosting a unique masterclass by Japanese Master Florist Atsushi Taniguchi, owner of ‘Jardin du i’llony’, a chain of famous floral boutiques in Japan and Paris. The masterclass, Parisian Bouquets, will take place on the 5th of November in the Fragrant Garden […]

The most important trade shows around the world for florists

Trade shows…there are so many! And they are literally all around the globe. Tomorrow is the start of a new edition of the Philadelphia flower show in the United States, but there are many more trade shows – from Ecuador to Germany – that are worth your time. But which are the ones should you […]

15 best floral Instagram accounts to follow

#Flower will get you nowhere on Instagram, because it’s probably one of the most widely used hashtags. Such a shame, because there are so many beautiful and inspiring floral Instagram accounts out there! So who do you absolutely need to follow in the floral industry? We know! That’s why we have listed 15 of the […]

An ode to the rose – Floral Designer Meeting at the Fragrant Garden

An ode to the rose – that was what ignited our desire to organize a Floral Designer Meeting at the Fragrant Garden in Aalsmeer. A group of Dutch floral designers coming together on a rainy Tuesday in March, all with a similar goal; showcasing their love for the queen of flowers.   Within only hours […]

Are you a Florist and did you already hear about this?

PRESS RELEASE Aalsmeer, June 20, 2016 Specially for florists; Damasque, a new development the flower industry? Damasque will be the first true consumer brand for cut flowers in the horticultural industry. Besides being the first in developing a consumer brand, Damasque is also different because of the direct contact Damasque has with its partnering florists. Although the […]

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