European Autumn Rose Trends at Parfum Flower Company, our ten top garden roses.
As the vibrant hues of summer start to wane and the days grow shorter, autumn arrives in all its glory. This season brings with it a magnificent tapestry of colours, from the fiery reds to the deep golds, and a hint of nostalgia in the air. At Parfum Flower Company, we’re excited to unveil our […]
Alina Neacsa – Crafting Luxury Events and Floral Magic with Parfum Flower Company Romania.
In the enchanting world of luxury events and floral artistry, Alina Neacsa stands as a true visionary. Her unwavering passion, vast expertise, and remarkable network distinguish her as an unparalleled figure in the realm of opulent celebrations. But Alina’s influence extends far beyond her home country; she is also the cherished florist to the Romanian […]
What Makes a Rose Fragrant: A Peek into Nature’s Perfume Factory
Roses, those timeless symbols of love and beauty, have delighted our senses for centuries. When you bury your nose in a fresh bouquet or stroll through a rose garden, you can’t help but be swept away by their intoxicating fragrance. But have you ever paused to wonder, “What makes a rose fragrant?” Well, dear rose […]
Discovering Princess Garden Roses: A Regal Floral Experience
Ever wondered about the enchanting world of Princess Garden Roses? These magnificent blooms are a true testament to the artistry of nature. Their regal name is not just a coincidence; it reflects their impeccable form, grace, and breath-taking beauty. And most importantly, they were initially bred for the Emperor of Japan. Princess Garden Roses are […]
Wonderful WABARA Roses from Japan
WABARA Roses What does WABARA mean? The roses bred by the people from the Keiji rose farm call the roses ‘WABARA’. Wa (å’Œ ?) is a Japanese cultural concept usually translated into English as “harmony”. It implies a peaceful unity and conformity within a social group, in which members prefer the continuation of a harmonious […]
Alina Perfumella from the Meilland collection
Alina Perfumella, a beautiful, smaller-scale garden rose from the Meilland collection (scented roses from French origin). A delicate name for a variety with a delicate look and fragrance. Roses do not name themselves and – as many professionals in the floral industry know – coming up with a new name is not as easy as […]
Flower Designer Alina Neacsa
Alina Neacsa is a Flower Designer for Premium Events, a Floral Design Trainer, a writer for the My Dream Garden magazine (monthly edited in +15,000 copies) and constant subject for articles in national and international media. We believe Alina Neacsa is a top floral designer in Romania, and her students benefit tremendously from her experience. […]
Our 12 picks for a Valentine’s day with scented roses
Valentine’s Day is just around the corner, which means love is in the air all around the flower auction. We’re being bombarded with red flowers and scented roses that are going to customers in all corners of the world to celebrate the day of love ⤠Did you know that of all your senses, smell is […]
Living Coral, Pantone color of 2019
”Vibrant, yet mellow PANTONE 16-1546 Living Coral embraces us with warmth and nourishment to provide comfort and buoyancy in our continually shifting environment.In reaction to the onslaught of digital technology and social media increasingly embedding into daily life, we are seeking authentic and immersive experiences that enable connection and intimacy. Sociable and spirited, the engaging […]
Interview Wouter de Vries, managing director of Parfum Flower Company, by Alina Neacsa
“This is the most interesting interview about garden roses. I think that every florist should see this and share it. ” -Alina Neacsa We believe Alina Neacsa is a top floral designer in Romania, and her students benefit tremendously from her experience. This November Alina was in the Netherlands to attend the floral master class […]