Our Seasonal Rose Growers 2023
Welcome to our captivating journey into the vibrant world of our Dutch and German seasonal rose growers! In this insight, we invite you to explore the timeless artistry and rich horticultural heritage that thrives within the blooming landscapes of these two remarkable nations. We are very lucky to have developed strong relationships with a handful […]
Pantone’s 2023 Colour of the year – Viva Magenta
With a name like that, you know straight off that this is a colour to be celebrated! Pantone’s 2023 Colour of the year, is just stunning and works so well with so many of our roses. Taken from the official Pantone website, because, well we couldn’t write it better ourselves. “Viva Magenta is brave and […]
The History of Mother’s Day
This has been a fascinating and fun blog to write, we’d always thought Mothers Day originated in the UK. However, it turns out the tradition of celebrating Mothers can be traced back to ancient Greek times. At this time they celebrated the goddess mothers of Rhea and Cybele during the spring. Finally, this tradition of […]
Flowering Special Moments App
We are both incredibly proud and excited to bring this new and innovative concept to you. The Flowering Special Moments App is the first of its kind in the floriculture sector. The perfect solution for busy florists and floral designers including our full garden rose collection. Therefore making wedding and event consultations a breeze with […]
Tambuzi Water Tank Project
In January 2022, we visited Tambuzi Garden Roses in Kenya, this time our visit wasn’t purely business. In recognition of Climate justice for all, we wanted to understand the most pressing needs of the employees of Tambuzi and what came to light was their need for water. Why water tanks are needed Tambuzi has been […]
Flowers do make you happy!
It has been scientifically proven that flowers do make you happy. As we start the new year, many will be wondering how we can make 2023 our year. Whether that is getting fit, getting that promotion, or finding more joy and happiness in our lives. The love of flowers Whether you’re in the industry as […]
The Secret Garden, where the magic happened
If you are an avid follower of Parfum Flower Company you will know every year. The night before IFTF and The Trade fair start, we host an almighty corporate get-together of like-minded floral souls. This year it was hosted at The Secret Garden. The Concept and Design The concept this year was different, we teamed […]
Westminster Abbey Garden Rose with all-year-round availability
We are over the moon to announce that we can supply Westminster Abbey all year round and in large volumes from Alexandra Farms. We hope you take inspiration from this beautiful and timeless rose, whose romance and elegance mirror the building she was named after. Named after one of the most famous churches in the […]
Wedding rose Leonora at City Wedding
We are delighted to share this gorgeous wedding shoot designed by the team at David Austin Wedding Roses and featuring one of their newest off-white garden roses Leonora. She is a natural beauty and since the release of Leonora in 2019, she really has taken the floral world by storm. We are very fortunate to […]
5 Heavenly Lavender Roses that You Will Love
Lavender roses are one of the most visually appealing roses in one of the rarest colors. Their eye-catching shades make them highly popular for many occasions. It’s one of those colors that you just enjoy any day of the week. Lavender roses have a long, captivating, and alluring history. Currently, there are multiple varieties in […]