Wonderful WABARA Roses from Japan

WABARA Roses What does WABARA mean?  The roses bred by the people from the Keiji rose farm call the roses ‘WABARA’. Wa (å’Œ ?) is a Japanese cultural concept usually translated into English as “harmony”. It implies a peaceful unity and conformity within a social group, in which members prefer the continuation of a harmonious […]

Florist Friday | an interview with: Kamille Bloemen

Today we’re teaming up with Resi from Kamille Bloemen for a friendly take-over of our social channels. We met Resi during our floral designer meeting in March. Still so young but already making a name for herself in the floral industry, we had to know more! What prompted her to become a florist and where […]

Is Flower book becoming the must-have tool when seeking scented garden roses?

flowerbook app

FLOWER BOOK – a must-have tool when seeking garden roses? WHAT IS THE FLOWER BOOK APP? The Flower Book app offers an insight into the assortment of cut flowers that is available in the floral industry. We are happy that also many garden roses are present on this app. You can find them by name, on color, […]

Florist Friday | an interview with: Ivy, Bloemen in stijl

Today we’re teaming up with Tamara from Ivy, Bloemen in stijl for a friendly take-over of our social channels. We met Tamara during our floral designer meeting in March and we instantly knew we had to know more about her and her business. Tamara is not only a floral designer but also a freelance Purser […]

Say yes to the flower! – When love for flowers and weddings come together

FLOWER CONSULTANT IN POLAND – WEDDINGS & SPECIAL EVENTS WHO IS ANITA KOCIUBINSKA? I am a true flower fan and I have been working in the flower industry for over 10 years now! Of which 8 years at OZ Export. OZ Export is a leading full-service company that is specialized in cut flowers. We have […]

Hannah Gardens supplies Parfum Flower Company! 20+ new varieties in assortment!

Hannah Gardens roses

We are so happy to make the announcement that for wedding season 2018 we can supply European floral designers the boutique roses from Hannah Gardens. Hannah Gardens is a small scale specialist garden rose farm in Ecuador. Growing many beautiful garden roses from different breeders such as Meilland and Delbard. The Hannah Gardens farm is […]

For the Love of Roses | Guest blog: Jex & Nine

Jex & Nine Prince Jardinier testing flowers

Who is Jex & Nine Hi there! First let me introduce myself; I am Jack from  Jex & Nine. Jex & Nine is a blogging couple from the Netherlands with one big shared passion; flowers! We love to write and post about the beautiful world of flowers on our social media accounts and our blog. […]

Jacques Coolen- Smelling roses like tasting wine

Smelling roses by Jacques Coolen -

Smelling roses like tasting wine! Smelling roses, that is what Jacques Coolen did when visiting Tambuzi. (Tambuzi is the farm in Kenya where a lot of scented garden roses are being produced, you can read more about Tambuzi here). From Jacques Coolen’s website: Have you noticed that cut flowers don’t have that magical scent anymore? […]

Top 10 roses of 2017

2017 is a wrap! It has been an exciting year for us and we hope to continue this with all of you in 2018. And what better way to start the new year than with a little recap of the previous one? We collected all our data of 2017 and that resulted in the top […]

Name change rose ‘Greffe de Vie’ to ‘Belles Rives’

The fragrant rose ‘Greffe de Vie’ at Parfum Flower Company will be called ‘Belles Rives’ from this month onwards. The rose is named after the famous luxury hotel on the French Côte d’Azur. The purple rose ‘Belles Rives’ is part of the Meilland Jardin & Perfume collection, a range of deliciously smelling French garden roses. […]

Play Video